We prep your car for Bring a Trailer, PcarMarket, or Cars & Bids
We write, submit, and run the auction on your behalf
We handle all questions, comments, and bidder engagement
You approve the reserve and final decisions—we manage everything else
Flat-fee pricing starting at $495
Everything a top-tier dealer would do—without taking your car or your commission.
How it Works
1. Submit Your Car
Share your vehicle’s details and we’ll recommend the right platform and strategy.
2. We Handle the Auction
From copy to comments, we run your listing as your professional representative.
3. Your Keep the Sale
Flat-fee pricing means no surprises—just a clean sale and clear result.
Auction Service Pricing
Reserve Lane offers three flat-fee service tiers to fit your needs—from DIY-friendly support to full-service listing and auction execution. No commissions, no surprises.
Essentials
$495
For experienced sellers who just need a strong foundation.
Additional verfication of title, service history, and ownership records
NDA/discreet listings
Best for rare or exotic vehicles where presentation and precision matter.
Why Use Reserve Lane for Auctions
Keep More of Your Sale
Flat-fee pricing. No 10% commission.
Most brokers and consignment dealers take 8–10% of your final sale. We charge a simple flat rate—so you know exactly what you’re paying, no matter the sale price.
Maintain Full Control
You keep the car—and the decision-making.
We never take possession of your vehicle. You approve the photos, the reserve, and the final sale terms. We handle the work; you keep the leverage.
Platform Strategy That Works
We know what sells—and where.
From Bring a Trailer to PcarMarket, we help you select the best-fit platform, prep your car correctly, and submit a listing that gets approved and noticed.
White-Glove for Enthusiasts
We’re not a dealer—we’re your partner.
We work with serious sellers of enthusiast and collector cars. From air-cooled 911s to E-Type Jags, we know how to present your vehicle the way it deserves.
Platform-Specific Knowledge
Bring a Trailer? Hemmings? DuPont? Pcar?
We know the quirks, expectations, and submission processes for each major platform—so you don’t have to learn the hard way.
We Manage the Comments
Active bidder engagement = better results.
We respond to questions, protect your credibility, and guide when and how you should weigh in. The comment section is your sales floor—we handle it professionally.
Post-Sale Support Included
From the final bid to the driveway.
We assist with buyer communication, PPI coordination, transport referrals, and paperwork guidance so your sale wraps up smoothly and professionally.
Listings That Perform
Better presentation = stronger bidding.
We craft listings that build confidence and urgency—clean photos, professional writing, and full transparency. It’s the difference between a stale auction and a strong close.
FAQ
Q: Do you take a percentage of the final sale price?
Q: Will the auction listing be in my name or yours?
Q: Do I need to take new photos or can I use what I have?
Q: Do I have to engage with bidders during the auction?
Q: Can I choose my reserve price?
Q: What happens if my car doesn’t sell?
Q: Do you help with post-sale logistics?
Not sure which route is right for your car?
We’ll walk you through it—no pressure, no commission, no games.
